The Single Farm Account
Farm Account: For Farmers
What Farm Account changes for the person actually doing the work.
For the person running the business, the test of any farm software is whether it removes work or adds it. The account is the spine of the platform. It reconciles every identifier a UK farm business carries — business, customer, holding, parcel and the devolved equivalents — into one coherent record, and it governs who can see and do what, across the business, its advisers, its contractors and its buyers.
In their words
What the job actually looks like
These are not marketing personas. Each one is a distinct job with a distinct constraint, and the module is designed so that solving one does not create work for the others.
Farm business owner
Multiple holdings across two nations
Needs one login and one coherent view of the whole business.
- Create the business account
- Add holdings and identifiers
- Reconcile the identifier graph
- Invite people and assign roles
Land agent
Acting for several clients
Needs scoped access granted and revoked by the client, not by a shared password.
- Add holdings and identifiers
- Reconcile the identifier graph
- Invite people and assign roles
- Grant scoped adviser and vendor access
Successor
Taking over
Needs continuity of access without reconstructing the records.
- Reconcile the identifier graph
- Invite people and assign roles
- Grant scoped adviser and vendor access
- Record consents for data sharing
End to end
How Farm Account runs, start to finish
The module is modelled as a state machine, so at any point the business knows exactly which stage every record is at and what has to happen next.
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1
Create the business account
This is where the record starts, and getting it right here removes work at every later stage.
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2
Add holdings and identifiers
The platform prompts only for what this stage genuinely needs, and carries everything forward.
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3
Reconcile the identifier graph
Conflicts with scheme rules, regulatory windows and existing commitments are flagged here rather than discovered later.
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4
Invite people and assign roles
Capture works offline, so this stage is completed in the field rather than remembered afterwards.
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5
Grant scoped adviser and vendor access
Everything recorded at this point becomes evidence automatically, in every format that will later ask for it.
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6
Record consents for data sharing
This is the stage most businesses currently do twice, once for the operation and once for the paperwork.
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7
Operate with full audit logging
Results feed the whole-farm view, so the effect of this stage is visible against the rest of the business.
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8
Export, transfer or close with defined retention
The cycle closes here, and what is learned is carried into next season's plan rather than lost.
Capabilities
What Farm Account does
Every capability below is built on the same underlying record, so entering something once is enough for it to appear wherever it is needed.
Record and plan
- Business, holding and person records with the full identifier graph
- Identifier reconciliation across SBI, CRN, CPH and devolved equivalents
- Multi-holding and multi-nation business structures
Operate and monitor
- Federated sign-in with government identity where available
- Role-based and attribute-based access control at holding and module level
- Adviser, agent, contractor and vendor access with scoped, revocable permissions
Comply and evidence
- Consent management with a visible record of every data sharing agreement
- Delegation and successor access for continuity planning
- Two-factor authentication and session security
Analyse and improve
- Complete audit trail of every access and change
- Data export in open formats under a farmer-owns-their-data policy
- Account closure with defined data retention and deletion
Working view
Farm Account, at a glance
The numbers you would check before doing anything else in farm account. Each one is live against your own record, and each one tells you where it came from.
Choose a view
Businesses with a complete identifier graph
77 %
+5 pts
target 95%
Adviser access grants active
16
+6.0%
Consents recorded and current
53
+2.0%
Authentication success rate
70 %
+7 pts
target 95%
Data export requests fulfilled
30
+3.0%
What needs attention
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Action needed
Identifier mismatch producing wrong-holding data
mitigated by explicit reconciliation with human confirmation
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For information
Over-broad adviser access
mitigated by scoped, time-limited grants
-
For information
Data protection obligations
met through consent records, audit trails and a documented impact assessment
Worked example
How a business like yours would use Farm Account
The problem: Needs one login and one coherent view of the whole business.
What they do
- Create the business account
- Add holdings and identifiers
- Reconcile the identifier graph
- Invite people and assign roles
What changes
- Businesses with a complete identifier graph
- Adviser access grants active
- Consents recorded and current
This is an illustrative worked example built from the module design, not a customer reference. Named case studies are published only with the business's written consent.
What we are hearing
The problems people describe to us
These are composite statements drawn from user research conversations, not attributed customer quotes. We publish named references only with written consent.
I am not short of software. I am short of one place where the same field means the same thing in all of it.
The scheme closed on a Tuesday evening. I had the application half built. Nobody told me the budget was nearly gone.
We farm on both sides of the border. Everything takes twice as long and I still cannot see the whole position on one screen.
Audit week costs me three days. Every single record they ask for is already written down somewhere on this farm.
Measurement
How you will know it is working
The module reports against these measures from the day it is switched on, so the value is demonstrable rather than assumed.
- 01Businesses with a complete identifier graph
- 02Adviser access grants active
- 03Consents recorded and current
- 04Authentication success rate
- 05Data export requests fulfilled
See it working
Book a demonstration on your own holding data
Thirty minutes, using your parcels and your schemes rather than a sample farm, so you can judge it on your own numbers.